We can’t talk about inexplicably popular antiquated tech without at least mentioning vinyl records. While other at-home music options existed prior to vinyl (music boxes, piano rolls, and phonographs provided limited background music) the vinyl record was the first to bring at-home music to the masses.
Despite being usurped several times over by the likes of 8-track tapes, cassette tapes, compact discs, digital downloads, and streaming, vinyl has managed to maintain a toe-hold in the market, even winning back some of its previously lost market share. It isn’t wholly clear why vinyl records are so appealing when the convenience of free music streaming is right there. Probably, there’s a certain amount of pushback, whether it’s conscious or not, toward digitizing everything. Sometimes you just want to hold an album in your hand.
Based on data from 2022, streaming brought in the lion’s share of revenue but physical media came in a distant second at approximately 11% of sales. Among physical sales, vinyl is overwhelmingly the most popular option. In 2022, records outsold CDs for the first time in 35 years, racking up 41 million vinyl sales compared to 33 million CDs. When we buy physical media, we want it massive, unwieldy, inconvenient, and absolutely drenched in nostalgia.
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