Thanks to the nature of the viral world we’re currently living, it seems like there’s a new “must-have” beauty product hitting the market every day. But with so many rave reviews on #skintok (and so much pretty packaging!), it can be hard to tell which of these “game-changing” formulas are truly worth spending your hard-earned coins on. That’s why we’re calling out some of the trendiest beauty products that actually live up to the hype.
From the iconic Ami Colé Lash Amplifying Mascara ($19) to the super-good Banila Co Clean It Zero Cleansing Balm Original ($19.00 to $27.00), we’ve got the deets on the products taking over your feed. Trust us—every single one is worth the investment.
8 hyped skin-care and makeup products you’ll actually want to buy
Get tighter, brighter, and smoother skin with this exfoliating treatment from Moon Juice. It mixes glycolic, lactic, and salicylic acids to help unclog pores and resurface skin. It also includes reishi which helps support the skin’s barrier function and niacinamide to help hydrate, soothe, and balance skin.
This mascara is a go-to for many, simply because it’s so damn good. It’s buildable and volumizing to provide definition and length without clumping or flaking. It features a medium-fine wand to help you get each and every lash, and won’t ever look goopy or overdone.
This color-changing blush really is as cool as it looks on the Internet. It looks green in the tube, but when you swipe it on it reacts to your skin’s natural pH to instantly deliver the perfect shade. Plus, it’s got a subtle, glossy finish that will allow you to skip the highlighter altogether.
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This cleansing balm has a massive following because it gently melts off stubborn makeup without stripping your skin of its natural oils. Plus, it contains vitamin C-rich acerola extract to gently exfoliate and brighten your skin.
This blush is so pigmented that a single tube may very well last you a lifetime. It goes on smooth and is easy to blend out to get the most perfect punch of color. It’s available in seven dewy and four matte shades.
Cleaning up dark spots can be tricky, especially for those with deeper complexions. Given that this product actually does the job without irritation, it’s a must-have for anyone looking to even out discoloration. It uses tranexamic acid, niacinamide, and azelaic acid to reduce the look of dark spots and discoloration while brightening the skin tone and improving skin texture.
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This serum combines BHAs and AHAs to clear breakouts without drying out your skin. That’s because it’s also made with hyaluronic acid to hydrate and plump your complexion.
Protect your skin while enhancing your glow with this fan-favorite from Supergoop! It blends chemical sunscreens with moisturizing hyaluronic acid and vitamin B5, antioxidant-rich sea lavender, and blue-light protective cocoa peptides. Plus, it includes fine flecks of mica to give your skin a pearlescent radiance.
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