A Fashion Buyer Told Me the 7 Best Trends to Invest In For Summer 2023

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With summer coming up, we’re deep in conversations about the cool new-season items to shop, from the best designer investment pieces to the trends that are about to be major. To get a closer look at the best summer shopping, we spoke with Mytheresa Vice President of Fashion Buying Tiffany Hsu to weigh in about which trends will be most impactful. These are the ones the retailer has bought into, meaning they have confidence they are about to hit the fashion set in a major way in the coming months.

The key trends range from surrealist shoes to utility pieces to bare midriffs, but it is Mytheresa’s partnership with Loewe on the Paula’s Ibiza Collection that Hsu is predicting to be most in-demand across the retailer for summer since it taps into what shoppers want in their closets this season. “Some of the strongest trends of the season such as double denim, Barbiecore, and Y2K are exhibited through the continuing collaboration that is Paula’s Ibiza x Loewe,” Hsu tells Who What Wear. “Summer fashion and vacation dressing are all about being carefree and unexpected which this collection embodies. There is a true focus on the summer season with the emphasis of color, floral prints, and artisan details.”

Ahead, take a closer look at pieces from the Loewe Paula’s Ibiza Collection at Mytheresa and shop Tiffany Hsu’s seven top summer luxury fashion trends.

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