Here’s how a Pacific Northwest roaster is looking to address climate change and make the world a better place by returning to a time-honored practice of growing beans.
Forecast Coffee is a brand that just launched with a mission of addressing climate change through … [+]
Going back and getting beyond sustainable
In the past couple of decades, there have been great strides taken to make coffee more climate friendly. But there’s a new movement to take the practices of sustainability even further by encouraging regenerative farming practices.
Forecast Coffee Company works with farmers who grow beans alongside native shrubs and trees. According to the newly launched website, the mission is fueled by this widely held belief: “Agroforestry is a crucial tool in fighting climate change, promoting biodiversity, and producing beautiful coffees. In the wild, coffee thrives amongst a rich variety of native trees. We support farmers who seek to mimic, and learn from, these natural systems.”
“The farms that we partner with offer a return to traditional growing practices, which value soil health and biodiversity,” David Yake, Director of Sales and Sustainability explained in a news release. “Our farming partners are growing coffee alongside native trees and shrubs. This provides an important habitat for local fauna and migratory birds, while also protecting against pests and extreme weather.”
Forecast will also donate a portion of its proceeds to Trees for Life, a nonprofit dedicated to empowering families in Sub-Saharan Africa, “restoring degraded farmland into a healthy, thriving Forest Garden. The average Forest Garden is home to thousands of fast-growing trees, including dozens of food crops. It provides families and communities fruits and vegetables, plus income generating opportunities like selling seeds, honey, soap, and timber.”
Forecast Coffee Company, based in Bellingham, Wash., is dedicated to working with farmers who grow … [+]
The lineup of coffee and a surprise twist
Forecast’s debut lineup includes a full spectrum of roasting styles, in addition to a decaf.
- Cloudberry is a fruit-forward blend named after the native fruit.
- Pedal Pusher is a chocolaty blend celebrating the vibrant Bellingham bike community.
- Frostline Seasonal Blend pays tribute to the many peaks surrounding Bellingham.
Packaging is designed by Cameron Jennings, featuring art from Bellingham artist Sarah Finger of Skyline Printworks.
The full lineup is sold online, at various retailers in the Pacific Northwest and nationwide at Sprouts Farmers Market.
Even before officially hitting the market, Forecast has some serious cred. It’s a wholly-owned subsidiary of the venerable Tony’s Coffee, though that connect is flying under the radar a bit. Yake explained: “Forecast benefits from the years of coffee knowledge housed within Tony’s walls, but Forecast is also its own living, breathing creature and we’re letting it stand on its own.”
In the ever-crowded field of craft coffee roasters, that’s definitely a challenge. Yet, the connection with the progressive movement towards agroforestry will certainly help drive Forecast toward a bright future.
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