by: Dancing Astronaut Staff
Feb 8, 2023
Ascend Music, a subsidiary of Ascend Agency, is an award-winning PR consultancy firm founded and led by Jonathan Jadali, CEO, and Brauch Owens, CMO. By helping dance artists get their music discovered, the PR firm provides a range of services, including media coverage, brand development, promotion, networking, and distribution channels. By leveraging their expertise in PR and marketing, Owens and his team work to develop their artists’ profiles and promote and distribute their music on popular streaming services, specifically using their Spotify playlisting services.
For Ascend, developing a cut-throat yet effecting marketing strategy is crucial to their success. Jadali highlights that Ascend Music has had success in getting their electronic dance music artists on editorial playlists for Spotify, Apple, YouTube, and SoundCloud, which has helped increase their exposure and attract new fans. Developing PR strategies to promote an artist’s music are an effective way of getting clients’ music in front of a larger audience and start building their followings. Jadali and Owens have employed a team of experienced PR professionals who understand the complexities of PR in the music industry to do this.
In addition to PR services, Jadali highlights that Ascend Music also provides distribution services for dance music artists so they can focus on creating new music while the PR agency takes care of promotional services. Whether an artist is putting out their first album or their hundredth, releasing their music to a wider audience can be challenging. But with the help of a reputable PR agency, these artists’ music will be available on all major streaming platforms and reach an even wider audience.
With the ability to distribute music to Spotify, Apple Music, YouTube, and SoundCloud, Ascend Music helps its dance music artists by making their music more accessible. In its first year of operation, Ascend earned over two million in revenue, and in its second year, surpassing seven and a half million, demonstrating their exponential growth, just signalling the beginning of their journey.
Featured image: Ascend Agency
Categories: News
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