Bud Light’s Parent Company Said It Doesn’t Want To Divide People In A Statement Following Controversy Over Its Dylan Mulvaney Partnership

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Anheuser-Busch CEO Brendan Whitworth broke his silence on Friday after a brand deal between Bud Light and TikTok star Dylan Mulvaney prompted an anti-trans backlash.

“As the CEO of a company founded in America’s heartland more than 165 years ago, I am responsible for ensuring every consumer feels proud of the beer we brew,” Whitworth said in a statement, noting he wants every Bud Light drinker to feel proud of the corporation’s beer. 

However, Whitworth never explicitly mentioned Bud Light, the brand’s partnership with Mulvaney, or the subsequent fallout with anti-trans activists.

“We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer,” the statement reads.

Mulvaney, a 21-year-old trans woman and influencer, posted an Instagram video on April 1 for her nearly 2 million followers in which she drinks Bud Light from a beer can with her face on it. She promoted the company’s March Madness contest in the video with a caption that identified her as a #budlightpartner. 

The promotional video prompted outrage among many anti-trans beer enthusiasts who were unhappy with Mulvaney’s involvement, including musician Kid Rock. 

“Grandpa’s feeling a little frisky today. Let me say something to all you and be as clear and concise as possible,” he said in an Instagram video on April 3 which showed him shooting multiple cases of Bud Light with a rifle and flipping off the camera. “Fuck Bud Light and fuck Anheuser-Busch. Have a terrific day,” he continued in the video.

Elsewhere in Whitworth’s statement, the CEO says he’s “building and protecting” the company’s “history and heritage.”

“I care deeply about this country, this company, our brands and our partners. I spend much of my time traveling across America, listening to and learning from our customers, distributors and others,” he said.

Prior to Whitworth’s comments, Anheuser-Busch sent a statement to BuzzFeed News last week saying the company works with “hundreds of influencers” across its brands to better connect with various demographics. 

“From time to time we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney,” the spokesperson said in a statement.

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