This one’s for the kids who grew up on Otter Pops.
On Tuesday, Molson Coors Beverage Co. debuted Coors-icles, a line of frozen beer popsicles that look just like the aforementioned children’s treat. These pops won’t give you a buzz though, since they’re nonalcoholic.
While popsicles are traditionally a summer snack, Coors Light released theirs to pair with March Madness – “to make sure fans 21+ stay chill when things get heated,” per an announcement. (Even though Coors-icles do not contain alcohol, they’re “intended” for folks of drinking age, the beverage company said.) The college basketball tournament comes to Denver’s Ball Arena March 17-19, though it’s unclear if the pops will be available for purchase at concession stands.
Coors Light said basketball fans can also buy Coors-icles at 800 bars nationwide throughout the tournament’s run. But if you’d prefer to watch your favorite team from the comfort of home, you can order them online at shop.coorslight.com. A six-pack of Coors Light-flavored Coors-icles will set you back about $20.
Get more business news by signing up for our Economy Now newsletter.
Stay connected with us on social media platform for instant update click here to join our Twitter, & Facebook
We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.
For all the latest Business News Click Here
