The Entertainment Software Association and ReedPop confirmed that E3 2023 has been canceled following a report that broke the news. E3 2023 was supposed to take place between June 13 and June 16.
Earlier today, IGN reported that two of its sources received an email from the Entertainment Software Association saying that this year’s Electronic Entertainment Expo has been canceled because it “simply did not garner the sustained interest necessary to execute it in a way that would showcase the size, strength, and impact of our industry.” Soon after, a tweet from the official E3 account confirmed that “both the digital and physical events for E3 2023 are canceled.”
E3 was once a prominent annual video game industry trade show but has struggled to re-emerge since the onset of the Covid-19 pandemic. E3 did not take place in 2020 or 2022, and a digital-only attempt at the show in 2021 did not live up to expectations. The ESA was attempting to bring the show back this year with the help of PAX organizer ReedPop, and even approved press passes for the event already, but it appears the developers and publishers have lost faith in E3. Ubisoft pulled out of the show earlier this week after initially committing to be there, while Sega, Bandai Namco Entertainment, and Level Infinite confirmed they wouldn’t be there in the following days.
While E3 2023 is not happening, there are going to be many other things for people to look forward to. Geoff Keighley will host a Summer Game Fest show on June 8, Microsoft is holding a Starfield direct and larger showcase on June 11, while Ubisoft will have a Ubisoft Forward Live event in Los Angeles on June 12.
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