Anand Pandit is known for backing a number of Bollywood movies of varied content, including but not limited to Sarkar 3, Total Dhamaal, PM Narendra Modi, The Big Bull, Chehre, Thank God, etc. But since recent years, he has also ventured into regional content. His first Gujarati film Fakt Mahilao Maate became a major success last year.
EXCLUSIVE: Anand Pandit says, “Regional content is more original, whereas there is some other influence in Hindi cinema”
During an exclusive chat with Bollywood Hungama, Pandit was asked about his interest in backing regional content these days. He said, “After the pandemic and the emergence of OTT, language is not a barrier. People are even watching Korean, Spanish, English and Gujarati films. And my theory is that the more local a content is, the more global it will be. Earlier there were people who only used to watch Hindi films. But that is no longer the case now. They want good entertainment.”
Pandit also believes that originality is seen more in regional projects. “Plus, regional content is much more original,” he said. “It doesn’t come inspired from somewhere. For example, Marathi films are made based on Marathi novels. Whereas there is some other influence in Hindi. So, people have now started liking original cinema. They are ready to experiment with their habit of viewing films. I felt this is a very big opportunity.”
Pandit recently announced two Marathi films with the well-known Swapnil Joshi. Speaking about his association with him, Pandit said, “Swapnil is a renowned actor and hero of Marathi films. He is a very fine actor and a nicely behaved person. So, it’s very easy to work with him. He also has a good understanding of stories. I had two proposals for Marathi films. My team showed him the script. He loved them. So, we did an agreement for two films.”
In an earlier interaction with us, Pandit also revealed that they are thinking about making a sequel to Fakt Mahilao Maate.
Also Read: EXCLUSIVE: Anand Pandit reveals he is planning a sequel to Fakt Mahilao Maate; says, “We are thinking of a sequel”
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