A flagship location for Frenchette Bakery will open in the Whitney Museum of American Art, replacing the Danny Meyer restaurant Untitled, which closed at the start of the pandemic.
In a statement, the museum said it was “reimagining its food and beverage program” for its ground-floor restaurant space.
Riad Nasr and Lee Hanson, who own the restaurants Frenchette and Le Rock, opened their first Frenchette Bakery in TriBeCa in 2020, taking over the former Arcade Bakery. Since then, Frenchette Bakery has turned out breads, viennoiserie, sandwiches and pizzettes. The menu at the Whitney location will include both sweet and savory fare, breakfast, lunch, takeaway food and assorted beverages.
The Whitney envisions the new restaurant as a gathering space to connect with museum-goers and its surrounding neighborhood, the meatpacking district. Plans are still in the development stage.
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