Every year around the end of October, the spooky season slowly but surely transitions into holiday cheer. Immediately, we are inundated with Christmas decor, holiday shopping sales, candy canes, and a few turkeys for the two seconds we actually acknowledge Thanksgiving. It’s also the time when beauty brands release their holiday gift sets and limited-edition collections inspired by the festivities.
I Heart Revolution is joining in on the fun with a colorful makeup collection inspired by the hit film Elf. The Elf x I Heart Revolution collection features four new makeup products that include not one but two large eye shadow palettes, shimmery highlighters, and a lip gloss set to decorate your eyes, face, and lips. You’ll notice that the holiday film’s influence is all over the packaging in the form of candy-striped designs, notable quotes from the movie, and, of course, illustrations of protagonist Buddy.
The larger of the two eye shadow palettes has 72 — 72! — shades to choose from that are arranged in a stack of four layers. Each layer of the OMG Palette Book Collection ($30) has 18 shadows in matte and shimmer formulas that can be blended and swiped together. A palette this big can be intimidating, but the pros have some simple tips to figure out where to start. “If you’re a beginner, keep things simple with monochromatic color palettes,” New York City-based makeup artist Tommy previously shared with Allure. “If you’re more advanced, play with color theory and work in contrasting or complementary colors.”
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