Hi, Want Sculpted Cheeks? You Need a Cream Contour

If I had to rank my must-have beauty products, cream contour would be right up there next to cream blush, a plumping lip gloss, and a good ‘ol tinted moisturizer with SPF. (I’m a glowy skin kind-of-girly, kk?) Not only is cream contour super fool-proof (if you mess it up, just blend it out a little more!), but unlike powder contour, it totally melts into the skin to create an incredibly natural effect. That’s why today, I rounded up the nine best cream contour palettes, stacks, and even a stick to help you get those cheekbones of your dreams.

Contour is used and designed to sculpt and define the face. And today, the emphasis is less on changing your features, and more on enhancing them. This technique is a more natural approach to the “Instagram filter” trends of years past, and a creamy contour formula is a great consistency to work with in this sitch. (But don’t worry, if you still want the IG look, just build it up!)

If this all sounds *amazing* to you, but applying contour or finding the right shade scares you away from the entire process, don’t worry, because (1) we’ve got an entire guide on how to contour, and (2) there’s an option for every single person below. But first, check out this sneak peek of what’s to come…

Our top picks for the best cream contour in 2022:

Ready to jump into all the cream contour goodness including reviews, pros and cons, and highlights, below?! Cool, because here are nine of the best cream contour options from brands like M.A.C., E.l.f. Cosmetics, Makeup by Mario, and so many more.