Honda has big ambitions for the Prologue, though we’ve expressed skepticism about the automaker’s projected sales targets in the past. Since then, of course, the world has changed considerable. The global fuel crisis — led in no small part by Russia’s invasion of Ukraine — has seen prices spike worldwide, and the car market could have taken on a much different shape by the time Honda’s EV finally hits the ground in 2024. As reported by The Washington Post on May 18, 2022, United States Treasury Secretary Janet Yellen stated that the cost of gasoline has increased by $4 across the country, and there’s no expectation for that to change any time soon.
That requires actually building EVs to meet demand, however, something every automaker has experienced issues with in the past few years. The impact of the ongoing COVID-19 pandemic on global supply chains has been considerable, and shows no signs of alleviating any time soon. Honda may have plenty of demand for the 2024 Prologue, then, but whether it can actually meet that remains uncertain.
At least the dealerships themselves should be ready for the EV future, even if production lines aren’t necessarily at capacity. The early designs for the modular, charging station-equipped locations show a layout that Honda claims will scale according to the total number of EVs it actually sells. The automaker plans to roll out 30 different EV models by 2030, using not only Ultium but its own Honda e:Architecture, at which point it also expects to have sold a whopping 500,000 EVs overall.
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