Our editors pride themselves on being some of the first to test-drive and discover low-cost, high-joy clothing brands. In today’s case study, we’re ooh-ing and aah-ing over Massimo Dutti, the sister line to one of our most beloved brands: Zara.
While we’re no strangers to adopting cheap ill-fated trends, we can’t deny there’s something special in paying a bit more money for timeless basics and elevated, quality staples that’ll last in our closets for years to come. There’s where Massimo Dutti comes in—the retailer is known for their luxe, materials approach to fashion, with nearly everything offered immaculately constructed and produced. Think thick denim, 100% linen fabrics, and immaculate tailoring.
After deep diving through the site’s minimalist, designer-looking clothing, I must admit I’ve been converted. Below, shop the 36 finds I was shocked to see done so well on Massimo Dutti.
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