Iceland boss won’t have staff ‘policing’ new Covid rules – shoppers can enter mask free

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Richard Walker, the Managing Director of Iceland, said those working on the shop floors could not be asked to intervene if they spot someone shopping and not wearing a mask. 

He said: “We fully support the reintroduction of compulsory face masks in shops. 

“However, we won’t be asking our store colleagues to police it.

“Our store teams, alongside all retail workers, have shown heroic efforts in terms of ensuring safety for customers and building back consumer confidence and it’s crucial that we stay focused on the long-term recovery of the high street.

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