Joe Rogan cracks open a Bud Light amid ‘goofy’ Dylan Mulvaney outrage

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Joe Rogan is fed up with the “goofy” outrage surrounding trans activist Dylan Mulvaney’s partnership with Bud Light.

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Rogan stoked the ongoing controversy further this week when he took a gulp of the beer brand as it remains under fire for partnering up with Mulvaney, an influencer who gained a following on TikTok after documenting on social media her transition from a male to a female.

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“They’re just spreading the brand to an extra group of people. Why, if something is good, do you give a f*** who’s got it?” Rogan asked comedian Sam Tallent on an episode of his show The Joe Rogan Experience (per the New York Post).

“Would we do this with cheesecake? Like, if there was like a bomb-ass cheesecake and all of a sudden, you know, some radical group like Antifa really got into the cheesecake. Would we be like, ‘F*** this’?”

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Anheuser-Busch, Bud Light’s parent company, was hit with $5 billion in losses after it tapped Mulvaney to promote its suds.

Earlier this month, Mulvaney, who documented her transition in her Day 365 of Girlhood video series, received several cases of Bud Light with the trans activist’s face printed on the side of the cans to celebrate her “womanhood.”

On Instagram, Mulvaney called the Bud cans “possibly the best gift ever.”

In response, America’s self-proclaimed “bad ass” Kid Rock posted a video to Twitter (which Rogan liked) that showed him using an automatic weapon to blast several 12-packs of the beer brand in an apparent shot at the partnership.

Country music legend Travis Tritt also announced he was boycotting the product.

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“I loved Kid Rock’s video,” Rogan said. “I love that kind of thinking. Not even that I agree with it, but I like wild people. I like a dude that takes a machinegun to a stack of Bud Lights.”

Since March 31, Anheuser-Busch had fallen 5.02% and lost $4.562 billion in market cap, plunging from $132.38 billion to $127.13 billion by end of day Wednesday, the New York Post reported.

Rogan said he was finding the ensuing outrage hilarious especially in light of more pressing issues happening in the world.

“They think they are giving into the woke agenda,” Rogan said. “How is that the big deal? I think it’s goofy. Because I think that person’s goofy. But if you want to hire a goofy person, like, who gives a s***. It’s kind of hilarious when someone says, ‘365 Days of Womanhood.’

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“It was also just a can with that person’s face on it. That’s all it was,” Rogan added. “It wasn’t like something they were selling … they are just looking for influencers trying to help them.”

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Shock jock Howard Stern was also “dumbfounded” by the negative reaction.

“I thought there must be a piece of the story that I’m missing,” Stern said this week (via Billboard). “I’m not bothered by gay people or transsexual people. They don’t impact my life, they don’t hurt my life. I love when people are in love. You wanna be a woman? Be a woman. You wanna be a dude, be a dude. Be whatever you f***ing want. As long as you ain’t hurting anybody, I’m on your team.”

Alissa Heinerscheid, Budweiser’s vice-president of marketing, said that tapping into Mulvaney was about exposing the brand to a different demographic.

“I’m a businesswoman, I had a really clear job to do when I took over Bud Light, and it was, ‘This brand is in decline, it’s been in a decline for a really long time, and if we do not attract young drinkers to come and drink this brand there will be no future for Bud Light,‘” Heinerscheid said on the Make Yourself At Home podcast.

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A spokesperson for the company added to Heinerscheid’s sentiments, telling Fox News that the partnership with Mulvaney helps Bud Light “authentically connect with audiences.”

During an appearance on the Onward with Rosie O’Donnell podcast, Mulvaney addressed her critics head on.

“These people, they don’t understand me and anything that I do or say then somehow gets taken out of context and is used against me and it’s so sad because everything I try to put out is positive,” she said. “It’s trying to connect with others that maybe don’t understand me. It’s to make people laugh or to make a kid feel seen.”

But Rogan’s remarks enraged some of his fans on YouTube, with one person firing back at the podcast host: “Damn Joe, you gutted most of your audience on this one.”

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