Links influencer Paige Spiranac moving beyond the golf course

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Paige Spiranac claims she’s moving beyond the country club with a slew of new initiatives in 2023.

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In January, the world’s biggest golf influencer launched her subscription website dubbed OnlyPaige featuring exclusive content, tips and more.

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The following month, Spiranac joined Inside Edition as a special correspondent for the Super Bowl.

“It was amazing, it was very different than anything that I’ve ever done, more traditional broadcast and everything I do is digital,” Spiranac told the New York Post.

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Spiranac, 29, has more Instagram followers (four million) than both Tiger Woods and Rory McIlroy. Her podcast, Playing A Round, is also a smash hit.

Still, despite turning the Paige on a wide array of initiatives, the glamourous golfer says she’s sticking with digital content.

“I think my heart lies with digital content and that’s what I think I do best and what I enjoy most,” Spiranac said.

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“Something I’ve wanted to do for a really long time is offer different types of content, higher-quality content, definitely golf instruction, and also just having a place where I can just post kind of whatever I want when I want, and just have it be a little bit different than my social media.”

She added: “Everyone has been asking me to do a subscription site for a very long time, and I wanted to do it in my own Paige way, and so, it took some months to get it down perfectly.”

Next up is her Par-Tee event as a preliminary to the 2023 Masters.

Spiranac has teamed with Thuzio to host a night of fun and games in Augusta on April 5.

“I think it’s going to be a great addition to that amazing week at the Masters,” Spiranac said, adding that the bash will feature private VIP lounges, brand and golf activations, and more.

“It’s something I’m really excited about.”

And there’s more: Her signature towel.

“I did a full photo shoot because I have two towels that are coming out, they have been a bit of a staple the last couple of years and fans really seem to love those,” she said.

“We re-did the original Masters towel which was, I think, everyone’s favourite, and I think this year’s is going to be even better. We’re offering one other towel that is just for OnlyPaige subscribers, and I think that one is actually my favourite,” she said.

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