Mimi Webb on her whirlwind music career, the power of social media and bagging a Best New Artist BRITs nom

Your efforts have been rewarded because you’re now up for Best New Artist at the BRITs. That must feel incredible, right?!

Oh, I mean, honestly, incredible! I remember the year Dua [Lipa] got that award, and I was so inspired by that. So yeah, I’m just so grateful to be able to be nominated for the same award and hopefully bring it home.

We’re definitely rooting for you! It feels like females, in general, in the music industry are taking over. However, the BRITs have come under criticism because the nominations for the Best Artist category were all male. How does that make you feel?

I don’t have all the answers to what the BRITs should have done, but I’m just so grateful to be nominated in the Best New Artist category as a young female artist in the industry. I’ve never been before, it’s something I’ve dreamt of doing since I was so, so young. So, I’m excited to go for the first time with the nomination and just really take it all in.

Many women in the industry recently have spoken out about challenges they have faced, like having people not listen to their voices at the table. Singer/songwriter Raye is a prime example of that. Have you experienced anything of the sort?

No, luckily, I haven’t. I remember I signed when I was eighteen with an American label. American music is very different to UK music, so there was always trying to figure out how to go about being a UK artist that lives in the UK but is also signed to an American label. So it was just trying to figure out my sound. But I’ve been really hands-on from day one, and the more I grow, the more I experience, the more I get comfortable with my team, and the more I feel like I have a voice and can speak up for myself. But it is really tough when you’re with a team that feels like you do something better than the other, they always do go for that, so it’s tough. But I’m so proud of Raye. She’s completely smashed it. I’m so happy with her number-one song. I’m so proud of her, and it’s amazing to see what can happen when you believe in yourself, and you come away from a situation, and you take it by the horns, and you smash it by yourself.

Are you concerned about any challenges and obstacles you may face going forward in the music industry?

I’m feeling really great about the future. I’m really close with my team. Everyone’s super great, they have my best interests, and they’re amazing. I’m really happy with the team we’ve built. The last few years have had their ups and downs as people come and go, but that’s part of the process of building a team that you feel really safe and confident with, and that’s how I feel. So yeah, I’m feeling good. I’m excited to get this album out. I think we’re all geared up and ready to go.