‘Most suits here are glued together’: newcomer on Hong Kong tailoring

Originally from the Netherlands, Frederieke van Doorn has worked in high-end fashion in Europe and Asia for many years. She has now launched a women’s workwear brand, Frey, at a new store in Hong Kong’s Central district, which opened with a ready-to-wear collection in September.The brand’s “Create Your Own” tailored clothing will be available in December, as well as a specialist app for accurate measurements for both bespoke and off-the-rack clothing.What inspired your new brand, Frey…

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