Of Course, Ryan Reynolds Has A Really Funny Take On Christopher Meloni’s Viral Naked Peloton Ad

While it’s not an exact science, advertising researchers have been speculating for years that one of the best ways to sell products involves having Law & Order franchise star Christopher Meloni as a nude brand mascot. And one of the first companies to crack that ancient code was the exercise bike company Peloton — as opposed to, say, General Mills, Depends, or Enfamil — which came close to breaking the Internet with by showcasing Meloni’s super-toned bod within a minute-long commercial. To be expected, the ever-viral celeb Ryan Reynolds had something to say about Meloni’s barebacked ad, as he was part of the team that put it together for National Nude Day. 

Having recently teamed up with Nick Cannon for an Aviation Gin ad poking fun at Cannon’s growing fatherhood streak, Ryan Reynolds and his production company Maximum Effort worked with Peloton to bring Chris Meloni’s birthday suit to the masses. But he still had jokes for the Law & Order: Organized Crime star’s musclebound display, sharing the below on Instagram Stories. 

Do we think Ryan Reynolds believes it’s a crime scene since buying a Pelaton exercise bike doesn’t automatically guarantee consumers will receive a copy of Christopher Meloni’s body as a special gift, which is obviously a crime? Well, since that would probably amount to kidnapping charges, I guess that would be the real crime. Laws are hard.