Off the Charts: The 9 Summer Micro-Trends That are Going Absolutely Viral

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Here at Who What Wear, we focus a lot of our energy on the biggest trends of the season, and while we’ll never stop covering the heavy hitters, there are several micro-trends worthy of honorary mentions. These aren’t making major style moves yet, but we firmly believe that it’s only a matter of time until they graduate from micro to macro or, in other words, from niche to mainstream.

After hours of studying the runways and, of course, online shopping (all in the name of research!), we’re sharing the micro-trends on our radar at the moment. We’ve spotted these pieces on the feeds of the most influential women we know and stocked at several key retailers, which tells us that each is on the brink of becoming huge. Keep reading for fashion’s most exciting micro-trends of summer 2023, from the cool takes on crochet that every It girl will be wearing on vacation to the simple but outfit-making cuff bracelets that have all our editors in a tizzy.

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