Playboy launches Pamela Anderson-inspired cover competition

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For a while there, Pamela Anderson was synonymous with Playboy, having graced its cover 14 times.

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She first appeared on the magazine’s October 1989 cover and made history in January 2011 for her 13th cover.

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Then, four years later — soon after Playboy announced it would no longer publish images of fully nude women as part of an editorial redesign — the magazine announced there was really only one person who should cover the final edition that left nothing to the imagination in January 2016.

“To close out this era in the magazine’s history, it only made sense to put the most famous Playmate in Playboy history on the cover: Pamela Anderson,” the magazine wrote at the time.

Nobody does buxom bombshell style like Pam. So, once again, it makes perfect sense that she would inspire Playboy’s latest contest.

Pamela Anderson in corset and fishnets.
Pamela Anderson in corset and fishnets. (Stephen Wayda/Playboy) Photo by Stephen Wayda /Playboy

Playboy has put the challenge out to content creators and models to recreate the Baywatch star’s images from her first pictorial as a Playmate in 1990, as an homage to the impact she’s created from her time covering the magazine.

Playboy’s creator-led digital platform is for the world’s top creators to interact directly with their fans, expand their communities and build their own personal content and commerce businesses.

Side view of Pamela Anderson in bra, cowboy hat and cowboy boots.
Side view of Pamela Anderson in bra, cowboy hat and cowboy boots. (Richard Fegley/Playboy) Photo by Richard Fegley /Playboy

So what better way to do that than with a little influence from Pam herself?

Playboy made the announcement on July 1, Anderson’s birthday, to all the Bunnies out there.

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