Smart Clothing Could Be Surprisingly High Tech

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For people who don’t want to fuss with extra devices, wearable technology may be able to satisfy their needs. Recently, Google has forayed into the textile industry through Google ATAP (Google’s Advanced Technology and Projects) and developed a connected clothing platform called Jacquard (via Google), which is featured in the Levi’s Commuter Trucker Jacket.

Its first project was a collaboration with Levi Strauss in 2015 to make the jacket — denim outerwear that connects to the internet. This jacket was sold for $350 when it was first released and is made from conductive yarn and has a smart sleeve that users can touch if they want to answer a call, get directions, change music playlists, or unlock their phone. Its marketing was aimed primarily at cyclists, who may find it hard to take out their phones while on the road.

According to Google, the textile featured conductive Jacquard thread inside the cuff, and could wirelessly connect to your device via a snap tag. If you have incoming calls or messages, the tag will light up to alert you. Just like any other piece of clothing, the jacket is washable, but you have to remove the smart tag first.

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