Some Quirky, Interesting, and Eccentric Facts About Whataburger

When Burton and Dobson opened the first Whataburger in 1950 in Corpus Christi, Texas, the now famous burger cost only 25¢ (roughly $3.13 today, according to the U.S. Bureau of Labor Statistics). Burton and Dobson’s partnership was incredibly brief, ending a year later after the pair were unable to resolve a dispute over a price increase of five cents. Following the dissolution of their relationship, Burton was granted ownership of all Whataburger locations in San Antonio, while Dobson retained control of the remainder of the company and franchise locations. Shortly after the split took effect, Dobson raised the price of the burgers to 35¢.