amika

Something that should be crunchy and flaky: a granola bar. Something that definitely shouldn't be: your curls.…

"Mousse mania" first became popular in the '80s — pre-Allure's existence — when, according to pop culture, the…

The essence of their morning cup of Joe is made tangible with Frank Body's Express-O Coffee Scrub, a creamy…

We can't think of a better feeling than walking out of a salon with fresh, blown-out hair — that bouncy, shiny look…

The season of gift-giving is officially upon us, which means it's time to start the age-old, head-scratching…

You may have thought sale season was over now that Black Friday and Cyber Monday have come to a close, but luckily,…

Maybe you're a straight-hair-every-day kinda person, or maybe you're more of a special-occasion-straightness…

That's not all you have to look forward to. All Sephora Collection products are 30 percent off between October 28…

In the same vein that Die Hard and Mean Girls are considered holiday movies for their respective mega-fans, hot…

We know it may feel early to be holiday shopping, but here at Allure, we think it's never too early to shop for…