flower beauty

AllureAllure editor in chief Michelle Lee feels like she's practically grown up with Drew Barrymore. Although they…

If you're on a quest to be tan but it’s winter where you live, just know — you're not alone. Of course, you can…

Celebrities have been associated with beauty for as long as their images could be printed. The original influencers…

Maybe you're a straight-hair-every-day kinda person, or maybe you're more of a special-occasion-straightness…

With all of the impressive, high-tech picks on the market, why settle for anything less than the best hair dryers?…

From creams and powders to oils and liquids, blush is all the rage right now — especially on TikTok, where new…

As beauty writers and editors, our standards are high (sometimes unrealistically so) when it comes to our products.…

Since its initial launch of two makeup removers, the brand has expanded to eye and base products, fluffy falsies,…

Our lips take a beating no matter the season, but the best lip masks — a special breed of intensely conditioning…

Blow-drying your own hair can sometimes feel like a very vigorous arm workout as you try to effectively maneuver…