joah beauty

Coloring in your waterline isn't a necessary step when wearing eyeliner, but it can have a major impact. I believe…

Beauty is for everyone, yet many products available today are still not made to be accessible to everyone. It was…

Spring is a time of renewal. And this April, it seems makeup brands are taking that pretty literally. We can't…

This has been a landmark year for Allure for numerous reasons. In addition to 2021 marking the magazine's 30th…