13 Gifts That Were Practically Made for Your… Fun fact: although the new year of the Gregorian calendar just started, we're actually at the tail-end of the…
Here Are Allure Editors’ Most-Loved Beauty… Trying out every single new beauty launch is a straight-up impossible task but, amongst the entire Allure team, we…
30 Celebrities With Beauty Brands That Are Here… Celebrities have been associated with beauty for as long as their images could be printed. The original influencers…
October’s Makeup Launches Will Make You… What color comes to mind when you think of October? If a pumpkin spice latte-inspired hue came to mind, this…
These Are the Best Face Serums Under $30 Ask any dermatologist and they'll tell you that a serum is a really good thing to add to your skin-care routine.…
These Black-Owned Allure Best of Beauty Winners… It's no secret: Black-owned beauty brands are often at the forefront of innovation and inclusion in the beauty…
August’s Skin-Care Launches Are a Lesson… August's skin-care launches are about to expand your personal ingredient index. Get ready to understand how…
23 Tinted Lip Balms That Are Comfortable,… Some tingle, some shine, and some shimmer — but one thing all tinted lip balms should do is hydrate. And while…
May’s New Makeup Launches Are Hinting at a… May is one of the most fun times of the year for makeup transitions. Pretty pastels are emboldening into brights,…
Alicia Keys Is Finally Launching Makeup The wonderful thing about makeup is you can wear it however the eff you want. Wanna go full-glam with bronzy lids,…