We Found All the Under-$25 Amazon Beauty Deals… It's officially the most wonderful time of the year. No, not the holidays, not Best of Beauty (yet!), it's Amazon…
Psst: Amazon’s Currently Stocked With… It's almost the most wonderful time of the year. No, not the holidays, not Best of Beauty (yet!), it's almost…
17 Mousses & Foams That Won’t Leave… "Mousse mania" first became popular in the '80s — pre-Allure's existence — when, according to pop culture, the…
Mielle Organics Rosemary Mint Scalp & Hair… It seems like this little glass bottle became a TikTok star overnight. Mielle Organics Rosemary Mint Scalp &…
17 Best Gels for Bouncy, Beautiful Curls There's nothing like flexing your natural texture. But curly hair tends to have a mind of its own, and sometimes it…
The Budget-Friendly Hair Masks for Every Hair… Your hair's health is just as important as how cute, long, or voluminous it is. But taking care of your hair can…
Get TikTok’s Favorite Hair Oil and More! I’ll admit I’ve never been the strongest multitasker — I forget to set timers if I check emails while cooking and…
These Heat Protectants Protect Strands Without… You can't mop without sweeping first, brush without flossing, and you can't put major heat on your hair without…
16 Rice Water Products for Shinier, Glossier… We can wax poetic about many hair-care products, but when it comes to busting brittle texture and dullness, rice…
Here’s What Mielle Joining P&G Beauty… As of January 11, natural hair-care brand Mielle Organics, beloved for its Pomegranate & Honey Leave-In…