product launches

What color are you planning to go in 2023? Perhaps Cherry Cola or Buttercream will help usher your hair in the new…

Keeping your skin in peak condition as snow starts to fall and radiators start to rattle is no easy feat. However,…

Have you started planning out your New Year's Eve look yet? No matter if you have or have not, December's new…

November's makeup and nail launches are all about holiday party preparations and making the whole place shimmer. No…

Squalane, panthenol, lactic acid — nope, these aren't the ingredients in our new favorite facial serum. All of…

You can always spot an Allure editor perusing Target's virtual and brick-and-mortar beauty shelves for new (and…

K-beauty dominates October's new skin-care product offerings. Saturday Skin has a new acai bowl-adjacent cleanser…

October's haircare launches are for the curls. We don't want to spoil the surprises below, but a frizz-fighting…

Youth to the People is, without a doubt, one of the most popular skin-care brands amongst Allure staffers and…

With the first day of fall happening on September 22, your skin may be feeling the change of seasons. As you…