Topicals’ Olamide Olowe on Connecting With the… For many beauty brands, figuring out how to connect with Gen-Z is akin to deciphering a foreign language.But not…
How to Decode Gen-Z’s Evolving Relationship With… More than any other cohort, Gen-Z is deeply connected to beauty. And why wouldn’t they be? These digitally savvy…
Where Will Global Beauty’s Growth Come From? This article first appeared in The State of Fashion: Beauty report, co-published by BoF and McKinsey &…
The State of Fashion Special Edition | The New… What is beauty? It’s a question philosophers have pondered for centuries. And now it’s increasingly one being asked…
A Greying Workforce Puts Fashion’s Youth… Fashion recruiter Karen Harvey has built a decades-long career out of placing talent across some of the industry’s…
Do Sports Leagues Need ‘Creative Directors’? Los Angeles-based designer Guillermo Andrade, known for the cult-favourite streetwear brand 424, announced…
Vans Knows You’re Sick of Their Shoes Until recently, Vans sneakers seemed to sell themselves.The skateboarding shoe brand reported double-digit growth…
How Coach’s Parent Plans to Power Through a… If a brand is going to succeed in today’s retail environment, staying close to its customers is more crucial than…
Hyper Growth Is Over for Sneakers. What’s Next? Last year, the sneaker market finally ran out of steam.Bloated inventories, declining sales in China and a…
The Best of BoF: The Future of Work Takes Shape Unpredictability continued to define the workplace and talent landscape in 2022 even as fashion leaders moved to…