“Keeping customer centricity at the core and dedicated to bringing in newer products at regular and quick intervals, we are elated to launch the new Nexon EV MAX – an SUV that offers all EV users MAX freedom to undertake regular and uninterrupted long distance travel,” Tata Passenger Electric Mobility Head, Marketing, Sales and Service Strategy Vivek Srivatsa noted.
The SUV offers more range, more power, and faster charging while improving the overall driving efficiency, providing an uncompromised EV ownership experience, he added.
The affordable version, called Nexon EV Max XZ+, comes with a 3.3 kW charger option and is priced at Rs 17.74 lakh (ex-showroom) while the same model with 7.2 kW AC fast charger option will be sold at Rs 18.24 lakh (exshowroom).
Nexon EV Max XZ+ Lux with 3.3 kW is priced at Rs 18.74 lakh while with 7.2 kW AC fast charger it will cost Rs 19.24 lakh plus taxes.
Tata Motors launches Nexon EV MAX at INR 17.74 lakh: All you need to know
Powered by a 40.5 kWh Lithium-ion battery pack, the Tata Nexon EV MAX becomes the newest addition to Tata’s EV lineup. Tata claims that the new car comes with 33% higher battery capacity and delivers an ARAI certified range of 437 km. The car produces 105 kW (143 PS) of power and an instant torque of 250 Nm. Watch!
Nexon EV Max boasts a 40.5 kWH battery, which is 33 percent larger than the 30.2 kWh of the standard Nexon EV. The new model claims an ARAI range of 437 km. ARAI refers to Automotive Research Association of India.
The Nexon EV Max can be charged from 0% to 80% in just 56 minutes with a 50 kW DC fast charger. The 7.2 kW AC fast charger available as an option with the car will fully juice up the battery overnight, according to the company.
As per the company, the Nexon EV Max’s engine offers 143hp, 250Nm torque. It has 16-inch wheels – all with disc brakes. The car boasts IP67 rated motor and battery pack and 350L boot space.
It gets eight new features on the upgraded ZConnect 2.0 connected car technology. The ZConnect app offers 48 connected car features enabling deeper drive analytics and diagnostics.
The add-on feature list covers a smartwatch integration, auto/manual DTC check, setting a limit for charging, monthly vehicle reports, and enhanced drive analytics.
The car’s electric motor puts out 143 PS of max power and 250 Nm of peak torque. According to the company, the top-speed of the car has electronically limited to 140 kmph.
For safety, Nexon EV Max offers ESP, Hill Hold Control, Hill Descent Control, electronic parking brake, all 4 disc brakes. It boasts 30 new features, including leatherette ventilated seats, jewelled control knob, wireless charging, auto dimming IRVM, smart watch integration, and an air purifier.
The car comes with an 8-year 1,60,000 km battery and electric motor warranty.
Tata Motors has claimed that it has sold a total of around 19,000 Nexon EVs in India so far, making it the best-selling electric car in the country. The MAX version aims to further improve its numbers.
Tata Motors had earlier stated that it is planning to invest Rs 15,000 crore in the EV business in the next five years.
Last year, the company raised USD 1 billion in funding from private equity major TPG for EV business, valuing the vertical at USD 9.1 billion.
Tata Motors currently sells three electric models — Nexon EV, Tigor EV and Xpres-T EV — in the domestic market.
The company reported 353 per cent growth in its EV sales last fiscal compared to 2020-21.
With PTI Inputs
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