These 11 Polynesian Content Creators Are Brilliant — And Here’s Why You’ll Only Find Them On Social Media

Creatives are building their own opportunities through social media — without the cumbersome guidance of yesteryear’s screen practitioners.

Creators like Regan Roell leveraging his online following into a career on mainstream radio, to Māori Facebook star Nix Adams turning her digital skits into prime-time television.

The screen work of legends like Merata Mita, Sima Urale, Oscar Kightley and Waititi cannot be disregarded, but the governing structures in Pacific strongholds like Australia and New Zealand still remain the same. Waititi’s words “We are the original storytellers” ring true — we just needed to find original ways to tell our stories. Social media has become that place.