Tom Horn expands Romanian footing through Fortuna deal

B2B gaming supplier Push Gaming has taken a huge step in its growth strategy in Romania by going live with operator Crowd Entertainment’s four brands.

The deal sees Princess Casino, Magnumbet, CashPot and Luck Casino now able to exhibit Push Gaming’s titles across the Romanian market, further boosting the provider’s footprint within the nation.

Push Gaming entered the Romanian market towards the end of 2021 and has gone from strength to strength in the Balkan country with the announcement of this new partnership, showcasing a range of slots from its dynamic library and significantly increasing its output.

This new offering will allow Push’s growing portfolio of player-favourite titles to be played by a significant number of new customers across different platforms, increasing its prominence in a vibrant market.

Push’s collaboration with a quartet of the country’s best-known operators is the latest development in its wider global expansion as it continues to pursue its commercial growth ambitions in regulated territories.

Commenting on the announcement, Fiona Hickey, Head of Sales at Push Gaming said: “To be able to partner with Crowd and its four leading brands shows the giant strides we are making in global markets. It’s a development that will be followed by more growth in the coming months.

“We are extremely pleased to be working with Princess Casino, Magnumbet, CashPot and Luck Casino– key Romanian names that will be able to roll out the very best titles that Push Gaming has to offer and add value to their lobbies.”

Daniela Asaftei, Head of CRM at Crowd Entertainment said: “We’re delighted to be able add Push to our growing list of leading suppliers. As an operator of the highest standards, Push’s content is the perfect match and is going to offer our players an incredibly rich selection of new games to enjoy.”

Established as one of the industry’s most entertaining suppliers, Push Gaming is live across the majority of Europe’s key regulated markets with the likes of LeoVegas, Entain, 32red, 888, Casumo, Betsson, Svenska Spel and Sky Bet.

Related