Try Out Street Style’s ‘Coastal Grandmother’ Trend This Memorial Day Weekend

From Diane Keaton’s look in Something’s Gotta Give to Annie Leibowitz at the Met, the hottest trend for summer is the ‘Coastal Grandmother’ aesthetic. This vibe requires a breezy oversized button-up, a cool hat (to keep the sun off your face), and cozy knits in various shades of ecru—the sorts of things you might see in the Hamptons this Memorial Day weekend. See how our global street stylers have interpreted this TikTok trend, and check out our Street Style Trend Tracker for more style inspiration all summer long.

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