The duration of how long this new logo will be in use is unclear, but it will likely last longer than the Dogecoin symbol that briefly replaced Twitter’s blue bird logo in April 2023.
Lights. Camera. X! pic.twitter.com/K9Ou47Qb4R
— Linda Yaccarino (@lindayacc) July 24, 2023
The updated logo was also celebrated by Twitter’s recently-appointed CEO Linda Yaccarino. In a separate tweet, Yaccarino also shared an image of the “X” logo being cast onto Twitter’s San Francisco building, while the dilapidated Twitter signage was cut out from the frame. The older logo may have already been cut off the building, potentially “with blowtorches,” just as Musk had suggested during a Twitter Spaces chat called “No one talk until we summon Elon Musk” on Sunday.
The executive echoed Musk’s idea of the “everything app” in a Twitter thread, writing, “X is the future state of unlimited interactivity — centered in audio, video, messaging, payments/banking.” The suggested ecosystem will also include xAI, Musk’s newfound AI startup. As per Musk, the company intends to utilize AI not in service to empowering the workforce, but instead will use AI to “understand reality,” the extent of which has not been elaborated on.
Besides Musk’s vision for the everyday app, the new naming also coincides with “X.com,” a company founded by Musk in 1999 to facilitate digital transactions and later evolved into PayPal after a merger with a competitor. Musk purchased the domain name from PayPal in 2017, and as of now, the URL x.com also points to Twitter.
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