Amazon Prime Day 2022 is incoming, so veteran beauty sleuths, stand to attention. Forget what you thought you knew: Amazon Prime Day isn’t just for vacuum deals, mattress deals, and discounted tech and coffee machines.
As one of the internet’s biggest sales of the year, Amazon Prime Day is actually a treasure trove of goodness for those who are like magpies for luxury beauty and haircare. The retail giant’s flagship sale serves up a huge range of discounts across brands like GHD, thisworks, Revlon, Elizabeth Arden and CeraVe, so it’s worth getting acquainted.
Here’s everything we know so far about Amazon Prime Day 2022 – including the dates, best Amazon Prime Day deals and how to take part.
What is Amazon Prime Day?
ICYMI, Amazon Prime Day is Amazon’s flagship shopping event and their biggest sale of the year. It was initially started as a one-day celebration of Amazon’s 20th anniversary back in 2015, and it lasts for 48-hours (with plenty of early Amazon Prime Day deals dropping as a warm-up event). On par with Black Friday and Cyber Monday, some might say.
Amazon Prime Day 2020 was the retailer’s most successful to date (we’ve got lockdown to thank for that). Amazon delivered more than a million deals across the two-day period, and sales surpassed £2.5 *billion* (!) across 19 countries – a number which was up 60% compared to the year before. In 2021, Amazon Prime Day was described by the brand as “hugely successful,” with more than 250 million items being purchased by Prime members worldwide. Rest assured, Amazon Prime Day 2022 is set to be big news.
When is Amazon Prime Day 2022?
It has been confirmed that Amazon Prime Day 2022 will be taking place in July, but the exact date has not yet been announced. Fret not: as soon as we hear even the faintest whispers of an official date, we’ll be updating you.
Amazon Prime Day 2022 falls nicely in-line with many other summer sales and Amazon Prime Day alternative sales. In 2020, lockdown pushed the event back to October, and in 2021, it happened in June.
How can I shop Amazon Prime Day 2022?
You have to be an Amazon Prime member – or at least be on a 30 day free trial – to take part in Amazon Prime Day. Membership costs £7.99 a month or £79 for a year, and signing up will make you eligible for other benefits way past Amazon Prime Day.
Think: handy same-day delivery when you’ve hit pan on your favourite moisturiser, over 800,000 free e-books, and access to Prime Video and Amazon Music services.
What are the best Amazon Prime Day deals in 2022?
As with the date of the sale, details of specific discounts are shhh top secret for the time being. But taking a look at deals of Amazon Prime Days passed gives us a pretty good ideas of what to expect. Last year, we saw heavy savings on beauty devices like epilators, at-home laser hair removal devices, hair dryers, hair straighteners and curling wands – plus savings with fashion brands including Levi’s, Wrangler, Calvin Klein and Teva.
Elsewhere, you could pick up all-things-home, from Yankee candles to vacuum cleaners, air fryers, smoothie makers, and kettles – plus Amazon device deals on the Echo Dot and Kindle. Oh, and let’s not forget the sex toy sales that absolutely HIT.
It might all feel a tad overwhelming, but you don’t have to go it alone. We’d recommend bookmarking our most-popular Amazon Prime Day guides which showcase the hottest, editor-approved deals across various product categories. Keep scrolling. It’s also worth signing up to our GLAMOUR shopping newsletter, ‘cos we’ll be alerting you to our most-favourite savings when the big day finally arrives.
Scroll for more of the best early Amazon Prime Day deals that you can already shop:
For more from Glamour UK Commerce Editor Sophie Cockett, follow her on Instagram @sophiecockettx.
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