How Inter Miami are already reaping massive benefits from Lionel Messi signing

Messi stunned the world when he chose the United States football leaving PSG and Europe as a free agent. From a sporting perspective, it is definitely a step down from his level. However, at the twilight stage of his career, it will undoubtedly hand him more personal benefits and precisely a stress-free life.

However, not only the former Barcelona legend, his new side Inter Miami too is reaping the benefits fully from this move. Getting an all-time great like Messi in their house undoubtedly is attracting more attention and Inter Miami’s social and economic boost appears to be reaching sky-rocket with each passing day.

Social Media interaction reaching a new high

Prior to Messi’s move to Miami, the MLS side apparently have had 1 million followers on Instagram. Now the numbers have surpassed the 10 million mark and it’s only increasing.

They even have managed to pull off more followers than their namesake side Inter Milan in such a short span of time. Undoubtedly a Lionel Messi effect.

Massive hike in ticket sales/price

Despite having an 18,000-seat venue Inter Miami’s average attendance for the game has been close to 12k. However, following Messi’s announcement, there has been a huge demand for the tickets. This is despite David Beckham’s team hiking their lowest-price ticket from $30 to almost close to $500.

Rise in Merchandise sales, more sponsors, investors

Inter Miami’s merchandise sales also have gone to a new height ever since the announcement. His arrival could also have a positive impact on the viewership as well.

MLS broadcaster Apple TV is also bracing for a huge engagement of the league due to Messi’s presence which can lead to more investment and sponsors for the United States football community.