Levi’s, Calvin Klein and Michael Kors are just some of the brands in these early Amazon Prime Day fashion deals

Five words: Amazon Prime Day fashion deals. If you’re someone with their finger on the savings pulse then you’ll likely already be gearing up for one of the biggest sale events of the year, and while we can agree that the best Amazon Prime Day deals tend to be those found across across the tech, home and beauty categories, we cannot gatekeep how good the Amazon Prime Day clothing deals are going to be.

OK, OK: the event hasn’t officially started yet (see below for when it does). But, if you’re in the market for some stalwart spring/summer staples to level up your summer wardrobe game, there are some pretty hard to argue with discounts in the early deals department. When brands like Levi’s, Calvin Klein, Michael Kors and UGG are reduced in price, you really can’t say no to a browse. July sales/summer sales, watch out.

When is Amazon Prime Day 2023?

We can confirm that Amazon Prime Day 2023 will take place from the 11th July to the 12th July, BUT we’re of course making a head-start on those aforementioned early discounts, all while bookmarking the other fashion deals we’re expecting to see based on last year’s Prime Day event. So we suggest you do the same.

While you may not head to the retail giant for designer goods or wedding guest dresses (though…maybe you should), they sure know a thing or two about branded basics for your capsule wardrobe. Seriously – if you’re after some Levi’s jeans, an influencer and celebrity-adored JW Pei bag, PUMA trainers or a summer dress for the new season, you’re in for a treat. Elsewhere, find chic maxi skirts, leggings to lounge or exercise in, accessories and jewellery galore. There are even a few deals on lingerie to be had.

Remember, though: you have to be an Amazon Prime member to be eligible for all the two-day sale discounts – so sign up and set those July 11th notifications ASAP if you haven’t already.

Best Amazon Prime Day 2023 fashion deals and clothing deals

We’ve already managed to find markdowns on basics like white T-shirts, knitwear, midi skirts and more, plus loads of Amazon Prime Day 2023 activewear deals on bikinis and swimsuits from some of the best swimwear brands, but there’s one discounted item we’ve made a direct beeline for – even before the official Amazon Prime Day sale kicks off.

The stripey cropped Sydney tee from The Drop resembles The Frankie Shop’s Karina one so much so that we actually had to do a double take. It’s less of a shock on the purse strings, though, and it’s (obviously) on sale. Need we say more?

The Drop Women’s Sydney Short-Sleeve Cropped Crew Neck T-shirt

Elsewhere, it goes without saying that women’s wardrobes are incomplete without a classic pair of trustworthy Levi’s. Their jeans have stood the test of time, look great and fit like a glove. Whether you’re partial to their high rise, retro 501 crop jeans or prefer something skinnier, you bet you’ll find some crisp new denim through the best Amazon Prime Day fashion deals. Early or not.