Shoppers divided over ‘genius or disgusting’ Christmas dinner soup

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This year, the food giant has upped its production to 20,000 tins, which are exclusively available at select Asda supermarkets, MyLondon reports.

However, customers had mixed opinions about the relaunch of the chunky festive tinned soup, which contains stuffing, potatoes, Brussels sprouts and pigs in blankets as well as turkey.

Taking to the comments beneath an Instagram post from @UkNewestFoods, one user wrote “I don’t know if I find this genius or disgusting” along with two laughing-crying emojis. A second wrote: “not sure how I feel about this one”.

The rest of the comments section was similarly divided. While many users left positive responses such as “Need to try this!”, “I want one” and “I NEED this”, others commented “why?????” or left a vomiting emoji. Heinz UK’s official Instagram account (@Heinz_UK) also left a comment reading “Woooo”. This was followed by a string of Christmas tree emojis. 

The post includes two photos of the £2 product with one image showing the contents of the tin in a bowl alongside the packaging. A number of classic Christmas dinner components are visible in the gravy-coloured soup, including a pig in blanket, Brussel sprout and chunky potatoes.

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